WCnet
A 30-second TVC for WC NET Carbon Active. VML developed the concept — The Clean Toilet Effect — and presented a set of approved boards to the client. We translated those boards into a directable animatic, refining character design, composition, lighting and pacing toward the live action production.
SOUND ON
From approved frames to a directable animatic.
— Approved boards · VML
Re-crafted frame by frame.
— Frame development · Roque
Credits —
Agency
VML
2025
Live action follow-up
Production · The Box Films
Director · Nicolò Quartarulli
The approved animatic informed the live action TVC that followed.
Watch on YouTube →